Cultural and Societal Influences on Marital Communication in the Age of Social Media

Jendyrose Faith Nasiche

School of Law Kampala International University, Uganda

ABSTRACT

Social media has significantly impacted marital communication, offering both opportunities and challenges. In collectivist cultures, it is influenced by family honor and community reputation, while individualist cultures prioritize personal expression and autonomy. Understanding these cultural nuances is crucial for understanding the complexities of marital communication in the digital age. Social media provides constant connectivity, access to resources, and allows couples to express affection publicly. However, it can also present potential negative impacts, such as misunderstandings, distraction from face-to-face interactions, and exposure to idealized relationships. Trust levels in marriages are also affected by social media, as it can trigger feelings of insecurity and suspicion. Understanding these cultural nuances is essential for developing strategies to enhance communication, manage privacy concerns, and strengthen marital bonds across different cultural contexts. This article explores how cultural norms and societal expectations shape marital communication influenced by social media. It examines the impact of collectivist versus individualist cultures on couples’ online interactions, privacy norms, and the management of relationship dynamics in digital spaces. By comparing diverse cultural practices and societal pressures related to social media behavior, the article highlights how cultural context influences marital communication patterns, trust dynamics, and conflict resolution strategies. Insights from cross-cultural studies illuminate varying attitudes towards privacy, communication styles, and the portrayal of relationships online, providing a comprehensive view of how social media impacts marital satisfaction across different cultural contexts.

Keywords: Cultural, Societal, Influences, Marital Communication, Social Media

CITE AS: Jendyrose Faith Nasiche (2024). Cultural and Societal Influences on Marital Communication in the Age of Social Media. RESEARCH INVENTION JOURNAL OF LAW, COMMUNICATION AND LANGUAGES 3(3):87-91.